TOYS R US. BtVS Intertext/Allusion.

After the destruction of the Hellmouth and Sunnydale at the end of "Chosen," the Scooby Gang assesses the aftermath:

 

WILLOW: We changed the world. I can feel them, Buffy. All over. Slayers are awakening everywhere.

DAWN: We’ll have to find them.

WILLOW: We will.

GILES: Yes, because the mall was actually in Sunnydale so there’s no hope of going there tomorrow.

DAWN: We destroyed the mall? I fought on the wrong side.

XANDER: All those shops, gone. The Gap, Starbucks, Toy R Us… who will remember all those landmarks unless we tell the world of them?

Toys R Us is an American chain of toy stores. It's official website offers the following account:

 

Today, Toys"R"Us, Inc. is an $11 billion dollar business with approximately 1,600 stores worldwide. Since becoming a public company in 1978, Toys"R"Us, Inc. has built its reputation as an authority on toys and children’s products. We are a market share leader in the largest markets in which we operate, including the United States and Japan. In the U.S., our largest market, we are the only true nationwide freestanding destination toy store.

--David Lavery